/Dave Kellogg

Simplifiers Go Far, Complexifiers Get Stuck tl;dr: “Strive to make things simple. Seek to understand them. Struggle to find apt metaphors for them. If you’re not burning real energy trying to simplify things for you audience, you are most like a complexifier. If so, the next time you’re about to explain to someone why something take so long, is so complicated, or requires 5 steps to be completed before the start, ask yourself — do I really believe this or I am making it complicated because I either don’t want or don’t know how to do it.”

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